Study on the Critical Success Factors of MICE Industry
碩士 === 嶺東科技大學 === 觀光與休閒管理研究所 === 99 === MICE is one of the most popular industries nowadays. It is regarded by many countries as a secure industry that undergoes economic growth. However, a successful MICE event should depend on the planner, stakeholder, venue and many other factors. This study wi...
Main Authors: | Yu-Mei, Chen, 陳俞媚 |
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Other Authors: | Jann-Der, Fann |
Format: | Others |
Language: | zh-TW |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/94933826753454165100 |
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