Interrelation between Service Quality, Relational Quality and CustomerLoyalty: A Case Study of Bank in Kaohsiung.

碩士 === 國立高雄應用科技大學 === 高階經營管理研究所碩士在職專班 === 99 === In the era of wealth management, various financial institutions establish specialized department to serve customers, deal with drastically changing environment, and to enhance customer loyalty, increasing the operation efficiency and strengthening the...

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Bibliographic Details
Main Authors: Jiann Tsair Hwang, 黃健財
Other Authors: Dr. Jung-Fang Chen
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/65995074604926619893