Primary Study and Reserach on Wacoal's Assigned Sales Representative to Franchise Stores
碩士 === 輔仁大學 === 織品服裝學系 === 99 === In managing the brand, companies adopt different branding strategies to deal with time period; changes in market conditions; and even different stages of the distributing channel evolution in order to be closer to its consumers. Wacoal has adopted multichannel marke...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/46620082333319066540 |