The impact of human images in web design on purchase intention

碩士 === 輔仁大學 === 資訊管理學系 === 99 === Image has been prevalently used in online retailer’s web design, and human images are frequently come with the product to sell. Thus, a number of study try figuring out elements which can attract consumer and enhance their purchase intention. This thesis’ purpose is...

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Bibliographic Details
Main Authors: Fan, Yu nong, 范宇儂
Other Authors: 楊銘賢
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/45152045812729916588