Experience Marketing and Serivce Gap in Hairdressing Service: A Study of Subjective Sequential Incidents Technique Method

碩士 === 大葉大學 === 管理學院碩士在職專班 === 99 === Taiwan is a service-oriented country, and its added value of service industry has account for of 73% of gross domestic product (GDP). Hairdressing industry is under the personal services sector, but slightly different from others. The trade pattern of hairdressi...

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Bibliographic Details
Main Authors: Yi-Chieh Chu, 朱怡潔
Other Authors: Chin-Hsu Chang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/93544196211214399351