Effects of Service Quality, Market Orientation and Relationship Quality on Marketing Performance: In Cases of The SMEs in Taiwan

碩士 === 大葉大學 === 管理學院碩士在職專班 === 99 === Past researches showed the effects of SMEs service quality 、market orientation and relationship quality on marketing performance be positive, but no empirical study explained service quality 、market orientation and relationship quality with marketing perform...

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Bibliographic Details
Main Authors: Wu,Ying-Chieh, 伍纓潔
Other Authors: Tsai,Yuan-Cheng
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/39014480606917140212