A Correlative Study of Soap Series Audiences’ Viewing Motivation, Viewing Behavior and Quality of Life.

碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 99 === This study aimed at exploring soap series audiences’ viewing motivation, viewing behavior, and quality of life. The total of 325 valid questionnaires are collected from participants who viewed the “night market life” program and lived in Changhua county by usin...

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Bibliographic Details
Main Authors: Wu,Yi-Chiao, 吳羿嬌
Other Authors: 李維靈
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/04930939817147097292