A Comparative Study on the Influence of Rail Transportation Passenger’s Perceived Effort and Inferred Motive on Willingness to Purchase in Taiwan and Mainland China
碩士 === 大葉大學 === 國際企業管理學系碩士班 === 99 === This research describes rail transportation passenger’s perceived effort will affect their inferred motive or not ; passenger’s inferred motives will affect their attitude toward the rail transportation company or not ; rail transportation passenger’s attitude...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/40017244825920804052 |