A Study of the Relationship among Transnational Corporation Employees’ Organization Socialization’ Internal Marketing and Service Quality

碩士 === 大葉大學 === 國際企業管理學系碩士班 === 99 === Previous studies in service quality can improve customer satisfaction and organizational commitment. Through satisfying internal customers’ needs, employees become more motivated and committed to offering a high quality of service, resulting in external cu...

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Bibliographic Details
Main Authors: Ming-Ye Yang, 楊明燁
Other Authors: Feng-Hua Yang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/25237815477480775839