The application of data mining on customer relationship management
碩士 === 國防大學理工學院 === 資訊科學碩士班 === 99 === CRM（Customer Relationship Management）is an important subject for an enterprise to build up a competitive advantage in recent years. CRM means to manage the relationships between enterprises and customers. Churn prediction is a popular issue in the field of CRM....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/51619510113556887007 |