What is “Starbuckization”? A Case Study of the Starbucks in Taiwan
碩士 === 元智大學 === 社會暨政策科學學系 === 98 === Much research on Starbucks in Taiwan ignores the areas of labor and production. Motivation for conducting this study stems from the present discussions of the differences between Mcdonaldlization and Starbuckization. A major topic in this study is the thoughts an...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64951283470841947320 |