THE IMPACT OF HYPERMARKETS ENVIRONMENT STIMULUS ON CONSUMER EMOTION AND SATISFACTION

碩士 === 大同大學 === 事業經營學系(所) === 98 === Since the first hypermarket appeared in Taiwan, the livelihood of the Taiwanese people and the hypermarket have never been separated because of the change in the lifestyle and consuming habit that drives people to generate a dependence on hypermarket. It builds u...

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Bibliographic Details
Main Authors: Chi-Wei Tsai, 蔡繼緯
Other Authors: Hsien-Che Lee
Format: Others
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/36109202596301051018