The Influence of Strategy Types on International Trading Companies’ Trade Show Behaviors and Performances

碩士 === 淡江大學 === 全球華商經營管理數位學習碩士在職專班 === 98 === This research emphasizes at how the strategy types on international trading companies influence their trade show behaviors and performances. By literature exploring and using empirical survey on generalized international trading companies, we inves...

Full description

Bibliographic Details
Main Authors: Fu-Chang Wang, 王富昌
Other Authors: Ying-Cheng Hung
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/59722386972624962842