A Study of the Key Factors Affecting Behavioral Intentions of Pet Groomihg Customers—Base on the Dog Owner in Taipei Area as an Example.
碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 98 === This study aims the dog owner who is willing to give the pet to groom in Taipei area, to discuss “service quality”, “customer perceived value”, “perceived pet value”, “customer satisfaction”, which affect the “behavioral intentions” of customer. This research...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75625030195607739272 |