An Empirical Study of Stores Staff and Customer Discretionary Behavior from Customer Advocacy Viewpoint-The Mediation Effect of Relationship Benefit
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 98 === In this study, the advocacy of marketing from the point of view, to department store counters, store service, for instance, through the mediating effect of relationship benefits and explore its impact. In order to avoid the same sources of information lea...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/gd7hfw |