The model of consumption behavior for green energy saving electronic goods: Based on perspective effective and efficient
碩士 === 東海大學 === 管理碩士在職專班 === 98 === In pervious researches in regards to the green products, which were generality focusing on green marketing and green purchasing fields. It is rarely to investigate the consumer behavior for particular goods. This study is exploring the motives of behavior intent...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/98142442780277749412 |