The Research of the Behavioral Tendency Model of Water Sports Tourist in Green Island

碩士 === 大仁科技大學 === 休閒健康管理研究所 === 98 === The purposes of this study were, to examine the cause-effect model of Perceived Behavioral Control (PBC), Subjective Norm (SN), Attitude toward the Behavior (AT) and Behavior Intention (BI) for Water Sports Tourist in Green Island. It was mainly based on “Theor...

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Bibliographic Details
Main Authors: Chien-mei Huang, 黃茜梅
Other Authors: Mao-Chou Hsu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/53105940628439794596