The Financial Banks of Service Resource on Customer Service Relationship:The Perspective of Resource-Based Theory (RBT)

碩士 === 樹德科技大學 === 經營管理研究所 === 98 === While holding the strategic resources of value, rareness and inimitability, the resource-based theory (RBT) has been conducted, based on resource heterogeneities, that effectively evaluate service resource and their interactions can help firms improve their compe...

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Bibliographic Details
Main Authors: Chia-Lun Lai, 賴家倫
Other Authors: 楊一峰
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/12545970319599304346