Research on How 3C Companies’ Service Quality and Convenience for Consuming Influence Consumers’ Shopping Will

碩士 === 樹德科技大學 === 經營管理研究所 === 98 === During this time of recessed economy, people’s will to consume has lowered. This dissertation aims to find out how to elevate consumers’ will to purchase, and further investigate on what strategies companies would take to stimulate consumers’ will to purchase so...

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Bibliographic Details
Main Authors: Chung I Sung, 宋重宜
Other Authors: 楊一峰
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/15218521768492603893