The Effect of One’s Prferance and Product Quality onPurchase Intention
碩士 === 東吳大學 === 企業管理學系 === 98 === Consumer purchase behaviors, comprise of a series of steps, including need arousal, information search, alternatives evaluation, purchase and post-purchase evaluation. In the part of Consumer purchase behaviors, information search. When Internet unformed , people co...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/71652215830013834181 |