The perspective of social comparison in the effect of TV commercials on college women’s body image
碩士 === 國立臺灣藝術大學 === 廣播電視學系 === 98 === This study aimed to investigate the perspective of social comparison processes in college women’s responses to images of thin-idealized female beauty. Samples of 80 college women were randomly assigned and viewed a videotape containing either appearance TV comme...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/80001082742073811891 |