The Case Study of customer Generated Opinion from Web Blog in Resort Hotels in Taiwan
碩士 === 國立臺東大學 === 身心整合與運動休閒管理學系 === 98 === The study is aimed to analyze the online word of mouse on hotels. 48173 web data were collected on 146 hotels from Yam, Yahoo, Kimo Blog for the period from January 1st of 2005 to April 30th of 2010, using Web Mining Techniques. 10 percent of the total data...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/79552169710159694894 |