The Influence of External Business Networking on the Customer Orientation–Commitment–Performance Causal Chain: An Empirical Study of Banking Industry

碩士 === 國立臺灣海洋大學 === 航運管理學系 === 98 === In the competitively industrial environment, the customer-oriented strategy has practiced for many years. DiMaggo and Powell(1983) mentioned that the institutional enviroment is common and affects the enterprise’s strategical planning, customer relationship,...

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Bibliographic Details
Main Authors: Chun-Tso Lu, 盧俊佐
Other Authors: Wen-Hung Wang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/21873976654881506089