Research and Creation of Innovative Designs for Brand Image – A Case Study of The Cai-Ti Fine Food, a Traditional Miguo Food Store.

碩士 === 國立臺灣師範大學 === 設計研究所 === 98 === Base on the establishment of a brand for a traditional Miguo fine food store, this research aims to introduce innovative brand image concepts. This is to facilitate in creating a distinguishable brand, symbolizing the food specialty of the local community. Whilst...

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Bibliographic Details
Main Authors: Lin yan-jhen, 林妍蓁
Other Authors: Chang po-chou
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/03263072628906288729