表演藝術團體行銷研究-以三個中小型現代劇團為例

碩士 === 國立臺灣師範大學 === 社會教育學系 === 98 === Government emphasis on cultural and creative industries has helped performing arts activities to flourish in recent years. Previous research has shown that people in Taiwan have great potential for cultural consumption, but the present consumption situation sugg...

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Bibliographic Details
Main Author: 吳宣穎
Other Authors: 黃惠萍
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/57349094571693112894