Application of STP Theory of Luxury Market in Taichung

碩士 === 國立中山大學 === 高階經營碩士班 === 98 === Abstract The development of economic improves the requirement of the high quality of life, and the focus of housing marketing have turned from the amount issues to the quality issues. Thus, the markets of luxury houses were due to be born. Filled with mansions, t...

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Bibliographic Details
Main Authors: Chin-fa Chu, 朱金發
Other Authors: Ming-Chi Chen
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/74494910160239246324