The Effect of Price Level on Online Group-Buying Behavior

碩士 === 國立中山大學 === 資訊管理學系研究所 === 98 === Online group-buying is one of popular and innovative business models in the Internet age. Its essence is that the price will go down as the accumulated orders are increasing. A challenge is how to design the price curve, i.e., the relation between price and vol...

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Bibliographic Details
Main Authors: Jia-ru Huang, 黃嘉儒
Other Authors: Hsiangchu Lai
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/58988569587311951915