The Pricing Strategy Analysis of Virtual Products in Online Games with Game Theoretical Approach
碩士 === 國立中山大學 === 企業管理學系研究所 === 98 === The development of online game in Taiwan is matured and there are also many derived products about it. The total output value of online game industry is still growing at present and the growing rate is at about 8.5% in 2010. There are still many issues worthy t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/32242803968014938103 |