An application of the stated preferences on options of online travel agencies
碩士 === 國立屏東商業技術學院 === 休閒遊憩創意產業經營管理研究所 === 98 === The discrete choice model based on the random utility maximization has long been present in economic literature. The data of utility function often are collected by using the Stated Preference (SP).This article explores the consumers’ behavior by the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84736644380658195223 |