The Study on Influencing Factors of Consumer Purchasing Behavior in Electronic Learning Market

碩士 === 國立高雄師範大學 === 科技管理研究所 === 98 === In this Internet age of information technology, it’s a new tendency to get knowledge by electronic learning (e-learning). In this study, the researcher explored consumer behavior in Electronic Learning market with relationship marketing perspective. Study aims...

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Bibliographic Details
Main Authors: Shu-Ching Wu, 吳淑靖
Other Authors: Wen-Bao Lin
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/68664907735947500939