A research on consumer behavioral intention ofon-line magazine consumption

碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 98 === With the proliferation of Internet and the convenience of data access, there are greatly increasing population choose to read through the computer. In recent years, the rapid development of publications such as: e-books and electronic magazines (e-magazines)...

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Bibliographic Details
Main Authors: Yi-ching Chen, 陳怡菁
Other Authors: Huey-Pyng Shyu
Format: Others
Language:en_US
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/57146739819365133390