A MODEL CONSTRUCTING AND ANALYSIS OF PERSONALITY TRAITS, CUSTOMER ORIENTATION, CUSTOMER RELATIONSHIP MANAGEMENT, KNOWLEDGE MANAGEMENT AND JOB PERFORMANCE--A CASE SYUDY OF SALESPERSONS IN SIX INDUSTRIES

碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 98 ===   Service industry has been growing fast recently in Taiwan. The total output value and number of employees of service industry exceed manufacturing industry and becomes the biggest industry. In addition, confronting with the global competition, how sales mai...

Full description

Bibliographic Details
Main Authors: Yu-ling Chen, 陳郁淋
Other Authors: Hsin-kuang Chi
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/20242256451776855397