Bundling Strategy Considering the Product Diffusion Processes
碩士 === 國立東華大學 === 企業管理學系 === 98 === Research on the both bundling strategy and the diffusion model prevailed a long time ago. Most of the literature concerning bundling strategy with a model analysis has focused on the price strategy without a time strategy. For this reason, we hoped that we could...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/58011229205395436428 |