The Study of Affecting Factors of Purchase Behavior for Online Shopping Site-An Empirical Study of “books.com.tw”
碩士 === 國立東華大學 === 企業管理學系 === 98 === Online shopping provides convenience to website shoppers, yet its electronic format changes information-gathering methods traditionally used by customers. The internet bookstores become new industries which internet’s characteristics such as convenience and q...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/55284173322026680774 |