The research of two issues the purchased satisfaction and the loyalty of brand from the virtual channel to the consumer-- taking the consumer of luxury watches as a hypothesis
碩士 === 國立交通大學 === 管理學院碩士在職專班運輸物流組 === 98 === This research is studied with the purchased satisfaction and the loyalty of brand from the virtual channel to the consumer--taking the consumer of luxury watches as a hypothesis.The main purpose of this research is discussed that generating satisfaction a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/11627577604373552330 |