The Study on Store Image on Taipei City's Coffee Chain Stores' Consumers' Consuming Behavior, Market Segmentation, and Brand Equity
碩士 === 國立交通大學 === 經營管理研究所 === 98
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2m7sd2 |