Using Technology Acceptance Model (TAM) to Examine the Adoption of Digital Terrestrial Television in Taiwan
碩士 === 國立交通大學 === 傳播研究所 === 98 === Taiwan’s five terrestrial television stations started their process of digital conversion in 1998, and all the terrestrial television stations have finished their digitalization in 2004. However, most people in Taiwan do not feel a need to have digital television,...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40029291338278160583 |