The Influential Factors of Marketing Channel Sourcing Case Studies in Taiwanese Telecommunication Industry

碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 98 === This study has selected five island-wide telecom system providers and through method of qualitative interview in the attempy to understand the degree or the methods of outsourcing marketing channels in the current telecom system providers and the r...

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Bibliographic Details
Main Authors: Yu-Tong Li, 李郁東
Other Authors: Yu-An Huang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/94256746009616280754