A study of Customer Experience, Customer Satisfaction, and Consumption Values in Retailing Stores in Taichung.

碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 98 === The objective of this thesis is to study the relationship among the experience marketing, customer satisfaction and consumer value of the marts customers, and provide suggestions of future services for marts’ reference based on the findings of the...

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Bibliographic Details
Main Authors: Ya-Fang Wang, 王雅芳
Other Authors: Ching-I Chen
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/27115203560646284906