The Affect of Consumer Readiness for Participation in E-Service Recovery on Intention toward Future Co-creation: An Experimental Study
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 98 === Self-Service Technologies (SSTs) afford customers more quick and convenient service. In the process of service delivery, however, SSTs can’t avoid service failures. Previous research has proposed that customer intention toward future co-creation can be enhance...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/87899078362419279256 |