A Business Model of Satisfying Customer Needs: A Case Study of A Corporation

碩士 === 國立成功大學 === 企業管理學系專班 === 98 === The purpose of this study is to identify the antecedents of customer perceived value and to further identify the influences of customer perceived value on customer’s satisfaction and loyalty. The author first of all reviewed the literature and integrated the lit...

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Bibliographic Details
Main Authors: Kuan-YuanHsu, 許寬源
Other Authors: Wann-Yih Wu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/77698983996116394761