The Study of Emotion between Scents and Representational Character of Product Design
碩士 === 國立成功大學 === 工業設計學系碩博士班 === 98 === Researchers found scent is an important factor that can create and affect human emotions. In addition, the importance of scent has been revealed in the domain of emotion, marketing, brand memory, consumer behavior and so on. However, only few study focuses o...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/41974435440002066932 |