The Effect of Service Quality, Experience Value and Hedonic Shopping Motivations on Customer Loyalty－ Department Store as an Example
碩士 === 國立勤益科技大學 === 企業管理系 === 98 === In the highly-competitive department stores, the department stores in Taiwan still continue to expand and grow. Therefore, this is an important issue focused on how to improve service quality to gain competitive advantages. The consumers have the positive exp...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/80893678266626420414 |