The Utilization of Push Strategy in Developing Channel Selection Model - An Empirical Study of Solar Energy Industry
碩士 === 國立中興大學 === 行銷學系所 === 98 === Abstract The main purpose of this study was to investigate factors that affect solar system manufacturer utilize the push strategy to promote their products to the traditional water and electric machinery dealers and distributors. This study investigated those dea...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/afm6q2 |