On managing life insurance business: a business model driven growth strategy - the case of Prudential Life insurance company of Taiwan inc.
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 98 === Since its opening up to American insurers in 1987 and then to private domestic insurers in 1993, the Taiwan life insurance industry has thrived and now consists of more than 30 firms engaged in fierce competition. Given such a competitive market, it is cr...
Main Author: | |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/58296566906632647556 |