A Simulation And Regression Study In Analyzing Post-sale Strategies

碩士 === 明志科技大學 === 工業工程與管理研究所 === 98 === With the rapid increasing competitive environment and the rising consumers’ awareness, enhancing post-sales service becomes a pertinent strategy in strengthening customer satisfaction for 3C (Computer, Communication & Consumer Products) products. Hence, ot...

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Bibliographic Details
Main Authors: Ching-Wen Chou, 周靖雯
Other Authors: Ping-Yu Chang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/90703438268475068863