Marketing Strategy of export-oriented, small and medium-sized companies : A case study from a successful company
碩士 === 明道大學 === 企業高階管理碩士班 === 98 === The center of Taiwan economy is revolving around medium and small enterprises. Here are the weakness and challenge in operation：small scale operation , poor design capability , difficult to promote related manufacturing technology , lack of integrated marketing s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ks9k87 |