Price, Regret Effect and Consumer Purchasing Decision─An example of bathroom cleaners
碩士 === 銘傳大學 === 經濟學系碩士班 === 98 === The variety products of the world and every product is made of many attributes, consumers’ purchasing decisions depend on the evaluation of the attributes. Consumers will make product choice according to the limited commodity information disclosed by the firms. The...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84586665930510672958 |