The effect of Sales personal characteristics, Sales Behavior and Relations quality on consumer’s Purchasing Intention
碩士 === 嶺東科技大學 === 行銷與流通管理研究所 === 98 === In purchasing process, salespersons are as a bridge to connect the merchandises and consumers, who find out consumers’ consideration to provide the most suitable products to meet consumers’ needs through interacting with consumers. From consumer’s perspective,...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/56785506191774432471 |