The strategy to increase non-TV shoppers' buying motivation

碩士 === 龍華科技大學 === 商學與管理研究所 === 98 === The approach of the virtual thoroughfare times, the living consumption mode of many consumers also heel of change continuously, at this can hold tight consumer to purchase desire immediately in times of changing, head certainly the Er should understand the need...

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Bibliographic Details
Main Authors: Yu-Xuan Pu, 蒲鈺璇
Other Authors: Seng-Shiung Huang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/05180006291143950666